“To talk about creativity as magic is quite appealing, but it’s silly. Good ideas are not random, they are not witchcraft and the people who have them aren’t gods. Creativity is a process. It’s about adding honesty, sensitivity and the balance between logic and stupidity. Lisa teaches this balance with an egoless simplicity that is incredibly rare in the whole world, let alone our industry. Lisa understand both the process of the creative mind and the process of the business mind and she finds a way to serve both. For me this made both doing work and selling work far, far easier. Having a family member who is gravely sick and needs your constant care is possibly the only reason to not do School of Ideas.”  

–Joe Staples, Former Executive Creative Director
Wieden + Kennedy, Portland
 

“The younger members of my team got a classical, rigorous schooling in strategic planning, and the more seasoned leaders took away a bag of tips, tricks and the “dark arts” of selling strategy and creative to even the toughest clients. School of Ideas had a room full of smart people with lots of other things on their minds, completely hooked, for several hours across several days. That’s impressive.”

–Zach Gallagher, Chief Strategic Officer
POSSIBLE 

“The sessions were invaluable for their compelling clarity. Our strategy team left feeling re-energized by having a shared language and purpose.”

–Juan Cortes, Global Learning + Development Director
POSSIBLE

“So clear, so simple and so inspirational. One of the best presenters ever and one of the best presentations ever.”

–Graduate
POSSIBLE

“This course is exceptional. Learned more here than at ad school. Plain and simple, this is incredible”.

–Graduate
Wieden + Kennedy

“Gives you a solid foundation & playbook to use for the rest of your career”

–Graduate
TBWAMedia Arts Lab